"CHECK 25" "CHECK 25" ID Program At Alcool NB Liquor, we have measures in place which
prohibit the sale of alcoholic beverages to minors. The
In partnership with CUPE Local 963, ANBL has implemented a
province wide "CHECK 25" ID program. The program Store employees are trained to refuse service to anyone who
cannot provide valid identification. This program ensures Another positive outcome of the program is the willingness
of younger customers to produce proper identification to
ID Check Report
2005 - 2006
2006 - 2007
2007 - 2008
Months
Asked
Denied
Asked
Denied
Asked
Denied
April
15557
511
11636
314
8045
389
May
13157
398
12091
443
8939
June
17091
663
15371
597
11990
651
July
13180
462
11345
393
8611
475
August
12859
442 12261 484 9167 516
September
14988
508 14701 540 9950 442
October
13142
420
10210 612
8587 447
November
11638
459 7533
487 8302
423
December
13265
462
9610
536
8403
396
January
10773
340
7168
427
7128
387
February
11014
442
7188 436
March
12892
444
8921
471
Totals
159556
5551
128035 5740 89122 4590
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"CHECK 25" ID Program is the best tool we have to address this issue,
but only support and vigilance in our stores
can make it work successfully.
requires store employees to check the identification of any individual who
appears to be under the age of 25 prior to
being served. This program is in place in all corporate and agency
stores.
that only those of legal drinking age are served. And the program is
working. In 2006-07, store employees across
the province challenged 128,035 individuals and refused service to
over 5,740 individuals.
our cashiers before it is requested. This enables staff to process
customers more efficiently.
464
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