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Departments of Alcool NB Liquor


The affairs of the Corporation are administered by a Board of Directors, Executive Branch, and Senior Management Team. There are seven Board members including a Chairperson, all of whom are appointed by the Lieutenant Governor in Council. In the Executive Branch are the President & CEO, and the Executive Vice-President. Senior Management includes the Executive and the Vice Presidents of our five operational departments.

The Store Operations Department is the retail arm of the Corporation. Responsibilities of the department include daily operations of all Alcool NB Liquor (ANBL) outlets, agency stores and social responsibility programs. The department also coordinates Corporate internet website services for the benefit of our customers and other business partners. All department staff members are dedicated to providing responsible, top quality service to clients and business partners.

The Finance Department is comprised of four sections: Audit and Security Services - evaluating compliance with policy and adherence to control procedures, and developing, implementing and coordinating the corporate program to protect property, employees, customers and guests; Financial Services - reviewing, processing and controlling all receipts, expenditures and financial records/reports; Information Services - responsible for the application development and support for the corporation; Technical Services - responsible for the information technology infrastructure. Staff members of Information and Technical Services are actively involved in the full "cradle to grave" technology cycle by participating in the sourcing, evaluation, implementation and ongoing maintenance and support of all information technology solutions. The department is responsible for the control and reporting of all receipts and expenditures for ANBL, from the initial receipt or payment to the production of the Annual Report.

The Human Resources Department is responsible for providing comprehensive human resources services, support and advice in a timely and professional manner to all departments of the Corporation, including staff at both Head Office and Liquor Store locations across the province. The Human Resources department is devoted to the development, recommendation and implementation of strategic personnel programs including training and wellness.

The Supply Chain & Facilities Department is comprised of three sections: Supply Chain - responsible for purchase of all wines, spirits and imported beer, arranging freight consolidations & ocean transport, and inventory management; and the central warehouse – day-to-day operations of the warehouse, maintenance of the material handling racking systems, management of outbound freight; Design & Construction - responsible for design and tendering for new stores, tendering & project management for major capital and maintenance projects & purchases, upkeep of the Central Warehouse and Head Office complexes; Facilities Management - leasing & leasehold management, property tax management, purchase & sale of property, disposal of corporate assets, energy management.

The Sales and Marketing Department has specific responsibility for product selection and management, promotional programming, liquor supplier relations and retail store décor. All activities of the department are directed towards enhancing the customer experience and optimizing profitability.

  • Click here to view the department structure and employee
  • Click here to view the departmental organization chart

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