A typical Bordeaux blend consists of Cabernet Sauvignon, Merlot and Cabernet Franc for reds (otherwise known as Claret) and Sauvignon Blanc, Semillon and Muscadelle for whites.

 
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Departments of Alcool NB Liquor


The Corporation is administered by an external Board of Directors and an internal Senior Management Team. There
are seven Board members including a Chairperson, all of whom are appointed by the Lieutenant Governor in Council.
The Senior Management Team consists of the President and CEO, a Senior Vice-President and four Vice-Presidents
responsible for the operation of the following departments:

The Customer Service and Retail Operations department consists of three distinct groups and is responsible for
customer service, product marketing, merchandising and the daily operations of all Alcool NB Liquor (ANBL) outlets.
Customer Service
- responsible for the evolution of the customer first culture, licensee relations and Agency Stores;
Marketing
- responsible for in-store marketing programs, supplier relations and brand development; District Managers - responsible for corporate store operations, marketing program execution and achieving sales targets.

The Finance Department consists of four sections: Audit and Security Services - evaluating compliance with policy
and adherence to control procedures, and developing, implementing and coordinating the corporate program to protect
property, employees, customers and guests; Financial Services - reviewing, processing and controlling all receipts, expenditures and financial records/reports; Information Services - responsible for the application development and
support for the corporation; Technical Services - responsible for the information technology infrastructure. Staff members
of Information and Technical Services are actively involved in the full "cradle to grave" technology cycle by participating in
the sourcing, evaluation, implementation and ongoing maintenance and support of all information technology solutions.
The department is responsible for the control and reporting of all receipts and expenditures for ANBL, from the initial
receipt or payment to the production of the Annual Report.

The Human Resources and Communications Department consists of five sections: Corporate Services and Communications – responsible for the planning and implementation of integrated marketing and corporate communications programs including social responsibility, media and public relations, festival/event management, community relations and Sommelier service. Employee Relations – responsible for Employee/Labour Relations processes, HR Policies and
By-laws, Employee Engagement Processes, Performance Management processes, Records Management, Job
Classification processes. Staffing – responsible for internal and external recruitment and selection processes, workforce
and succession planning processes, leadership development processes, linguistic and gender profiles. Employee
Development
– responsible for employee training including product knowledge, retail training, second language training. Wellness – responsible for Occupational Health and Safety processes, EFAP program, return to work processes,
processes relating to employee absences.

The Supply Chain and Facilities Department consists of three sections: Supply Chain - responsible for supplier
relations, category management, purchasing of all wines, spirits and imported beer, freight consolidations, ocean transport, inbound and outbound freight deliveries; inventory management; and the day-to-day operations and maintenance of the
Central Warehouse; Design and Construction - responsible for design and tendering for new stores, retail store fixturing
and décor, tendering and project management for major capital and maintenance projects and purchases, upkeep of the
Central Warehouse and Head Office complexes and corporate environmental responsibility and initiatives; Facilities Management - leasing and leasehold management, property tax management, purchase and sale of property, disposal of corporate assets

  • Click here to view the department structure and employee
  • Click here to view the departmental organization chart

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