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About Alcool NB Liquor


The New Brunswick Liquor Corporation is a Provincial Crown Corporation responsible for the purchase, importation, distribution, and retail activity for all beverage alcohol in the Province of New Brunswick. Alcool NB Liquor (ANBL) is directed by a seven member Board of Directors; six are appointed by the Lieutenant Governor in Council, and the seventh is the CEO. Decisions and directions from the Board are guided by section 6(3) of the New Brunswick Liquor Corporation Act:

“The Board shall administer the affairs of the Corporation on a commercial basis and all decisions and actions of the Board are to be based on sound business practices.”

The Corporation contributes in excess of $154.5 million directly to the general fund of the Provincial Government. This is comprised of over $152 million in profits, $1.86 million in collections for the Environmental Trust fund, and over $323,000 in real property taxes.

As well, nearly $45 million is remitted to the Federal Government in the form of both HST on sales, and excise tax and custom duty levies on purchases. In total, more than $199.7 million is generated and returned to the various levels of Government.

The central office and warehouse complex is located in Fredericton. ANBL services the public and licensees through a network of 48 corporate retail outlets and 70 private agency store outlets.

We have introduced brew pubs, micro-breweries, and an agriculture-based cottage wine sector, who all work with ANBL for the distribution of their product.

ANBL’s product portfolio is comprised of over 1,983 products, 51% of which are wines, 29% are spirits, 15% are beers and 4% are other products, such as coolers and ready to drink products.

ANBL’s purchasing by-law follows the spirit and intent of the Public Purchasing Act. Additionally, construction contracts are awarded and administered consistent with the Crown Construction Contracts Act.

A BRIEF HISTORY

  • 1916 Prohibition makes the distribution and sale of alcoholic beverages illegal in Canada
  • 1927 Prohibition is rescinded and the Provinces are given jurisdiction over the importation, distribution, and sale of beverage alcohol. This sees the creation of the New Brunswick Liquor Control Board.
  • 1962 The New Brunswick Liquor Control Commission replaces the Liquor Control Board. On premises sale and consumption is introduced for restaurants, bars, taverns, etc.
  • 1976 The New Brunswick Liquor Corporation is created by legislation resulting in the separation of the sales and licensing/control functions. Administration and enforcement of the Liquor Control Act remained with the Department of Finance through the Liquor Licensing Board. That Board has since been disbanded and these functions have been moved to the new Department of Public Safety.

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